
By Wendy Madill
Win 7x More Sponsorships with Smart Pricing
Learn how to offer limited-time deals on your newsletter sponsorships and boost sales. Introducing Smart Pricing from Paved.
Wendy Madill is a digital marketer and writer who works across content, email, SEO, and LLM optimization. She’s helped SaaS and tech companies create content that’s clear, engaging, and built to be found—by people and increasingly by AI. Her specialty is making complicated tech topics feel approachable and genuinely interesting.
79 posts

By Wendy Madill
Learn how to offer limited-time deals on your newsletter sponsorships and boost sales. Introducing Smart Pricing from Paved.

By Wendy Madill
Although Substack was officially "ad-free," it's welcoming sponsorships in 2026. Learn the best tips for Substack advertising.

By Wendy Madill
Get guides and resources to help you start a successful newsletter sponsorship business, from growing your list to getting your first ad.

By Wendy Madill
We've been heads-down building for a while now. And along the way, some people have started paying attention — journalists, newsletters, marketing…

By Wendy Madill
Learn how to design scroll-stopping assets + copy for native email ads on the Paved Ad Network.

By Wendy Madill
Who's a better newsletter writer, AI or humans? Take our quiz.

By Wendy Madill
Want to find positive newsletters that don't have doom, gloom, or clickbait? We've curated 16 unique publications focused on the good news.

By Wendy Madill
Learn 6 quick ways to find newsletters in every niche and topic. We'll show you how to use marketplaces, directories, Substack, and more.

By Wendy Madill
Write an ad, place a bid, and let the sales roll in. Learn how to run ads with a trusted newsletter ad network and reach your people.

By Wendy Madill
As targeting gets harder, marketers are turning to newsletters. Here are 8 lessons on budgeting and scaling newsletter advertising.

By Wendy Madill
Inside TAAFT’s rise to the #1 AI newsletter. Learn how the team grew to 2.5M subscribers and delivers results for sponsors on Paved.

By Wendy Madill
Have you ever spent hours crafting a picture-perfect social post, only for it to get lost in your followers’ newsfeeds?