By Paved Team
Last Year Was a Big One for Newsletter Ads. Here's What the Data Says.
Discover where newsletter ad spend is growing, why publisher revenue jumped 30%, and what high-performing ads have in common in 2026.
Advertisers
Learn more about how to run successful sponsored campaigns with industry tips, guides and reports for newsletter advertisers.
131 posts
By Paved Team
The Newsletter Advertising Test: A Free Playbook for Ad Buyers
New to newsletter advertising? This free playbook covers how to size a real test, find the right newsletters, and measure what works.
By Paved Team
The World's Biggest Newsletters in 2026
Who's got the best newsletters this year? Find out who tops the list of the world's biggest newsletters in 2026, based on the numbers.
By Emily Wong
Sponsored vs. Dedicated Emails: Which Newsletter Format Should Advertisers Choose?
A sponsored email is an ad placement that appears alongside organic newsletter content, whereas a dedicated email is an issue entirely devoted to an advertiser’s message.
By Paved Team
Introducing the Paved AI Connector: Run Newsletter Ads with Claude
Newsletter ads are one of the highest-performing ad channels available today. Engaged, opted-in readers. Trusted editorial environments. Conversion rates that…
New and Notable Newsletters on Paved
If you want access to niche audiences in an uninterrupted reading environment, this is worth your attention.
By Paved Team
How Rubrik Generated 1,000+ MQLs and $100K in Pipeline With Newsletter Sponsorships
Generate 1,000+ leads and cut CPL by 82%. Learn how Rubrik scaled newsletter sponsorships for big ROI in this Paved case study.
By Paved Team
How Shift Reached 1M+ High-Intent Power Users With Newsletter Sponsorships
Paid social is getting louder and more expensive. But Shift, the productivity browser for busy professionals, found a way to cut through: targeted newsletter…
By Wendy Madill
The Newsletter Ad Network Creative Guide: Best Practices for Images, Headlines, and Landing Pages
Learn how to design scroll-stopping assets + copy for native email ads on the Paved Ad Network.
By Paved Team
Introducing the AI Creative Assistant for Advertisers
Paved’s AI Creative Assistant helps advertisers create newsletter sponsorship creative faster by generating both ad copy and images from a landing page URL…
By Wendy Madill
Top 16 Positive Newsletters and Good News Newsletters of 2026
Want to find positive newsletters that don't have doom, gloom, or clickbait? We've curated 16 unique publications focused on the good news.
By Emily Wong
The Ultimate Newsletter Sponsorship Guide
A newsletter sponsorship is a paid placement within an email newsletter, which B2B and B2C brands have adopted for more reach in the inbox.