By Paved Team
Breaking Down Black Friday 2025: Must-Know Insights on Email’s Biggest Day
Get the latest stats and predictions for Black Friday emails for 2025. They don't call it the Superbowl of Email for nothing.
Email Best Practices
60 posts
By Wendy Madill
30+ Email Design Galleries We Love (For Your Inspiration)
Welcome to our go-to list for email design inspiration and discovery. Find incredible newsletter examples for eCommerce, SaaS, and more.
By Wendy Madill
Declutter Your Gmail with the New "Manage Subscriptions" Tool
If you've had your email address for a while, you probably get plenty of spam emails and unnecessary brand messages you don't remember signing up for…
By Wendy Madill
20 Eye-Catching Newsletter Examples (with Previews)
Browse unique newsletter examples and learn how to create authentic, engaging newsletters that connect with your audience.
By Wendy Madill
Best Newsletter Platforms for 2026: Comparing 15 ESPs
Which email newsletter software reigns supreme? The best newsletter platforms should fit your writing goals, design skills, and list size.
By Wendy Madill
WordPress is coming for Substack. Should you try a WordPress newsletter?
See how WordPress Newsletter stacks up against Substack in cost, control, and creator tools. A must-read for anyone rethinking their newsletter.
By Wendy Madill
Bulk Sending Requirements for 2026: Microsoft Outlook, Yahoo, & Gmail
Learn how to stay on top of the latest bulk sending requirements for Microsoft, Google, and Yahoo. Updated for 2026.
By Wendy Madill
Why 30% of Emails Are Hitting Spam Folders, and How to Fix It
We ran an email deliverability test—30% landed in spam folders. Find out why and how to fix it with one simple change.
By Paved Team
Top Tools for Newsletters That Writers Recommend [60+ Tools]
We’ve gathered a list of tools for newsletters that real writers recommend. If you write and publish a newsletter, check out these tools!
By Wendy Madill
How To Start An Email The Right Way
Starting an email can be tricky, especially since you’re addressing many people at once. Here's how to get email introductions right.
By Wendy Madill
AI Subject Line Testers: Work Smarter, Not Harder with 13 Free Tools
Do AI subject line testers really work? A copywriter tried 13 to see which one helps craft better headlines. (Updated for 2025)
By Emily Wong
Does the email preheader still matter in 2026?
Preheader text, also known as preview text, is the snippet that follows each email subject line in your inbox. It offers readers more detail about the message’s contents– almost like an extension of the subject line.