By Emily Wong
How To Create an Animated Email Avatar
Create an animated email avatar in three simple steps: 1. Choose your GIF 2. Manage your Google account 3. Upload your GIF to your profile
Email Best Practices
60 posts
By Paved Team
How Apple’s Email Privacy Changes Will Affect Newsletter Sponsorships
How will Apple's email privacy changes affect newsletter sponsorships? Publishers and advertisers should be ready to adapt their strategies.
By Paved Team
2021 Email Marketing Conferences You Need To Attend
The list of high-quality email marketing conferences in 2021 is exploding! Better yet, all events are virtual so you can attend them all...
By Paved Team
6 Indie Newsletter Creators Reveal The Best Tools to Stack
Find out what newsletter creators are using to start, run and grow their subscriber base. They find awesome tools before they become popular.
By Paved Team
How To Protect Subscriber Data On Your Newsletter
If you send out newsletters and collect subscriber data, you need to ensure that you are compliant with privacy laws.
By Paved Team
10 Best Free Newsletter Templates That Every Email Writer Needs
When starting your newsletter from scratch, the big question is: Which free newsletter template should you use to catch the eye of the crowd?
By Paved Team
7 Clever Hacks for Boosting Email Click-Through Rate (CTR)
It’s time to focus on one major engagement metric that’s affecting your newsletter advertising rates: email click-through rate (CTR).
By Paved Team
7 Quick Steps to a Better Newsletter Open Rate
With these 7 easy steps, you’ll be able to watch your newsletter open rate rise and your value to advertisers blossom.
By Paved Team
GDPR for Publishers: What You Need to Know to Protect Your Brand Amid Changing Regulations
Wherever you are on the knowledge spectrum, it’s officially time to get it together and figure out what GDPR means for publishers.
By Paved Team
Ready to Send? Check this Quick Email Campaign Checklist First
Use this email campaign checklist to send with confidence, knowing you’ve included everything your subscribers need.
By Paved Team
All The Email Metrics That Really Matter (And How You Can Improve Yours)
Looking at which email metrics are important, and how you can improve your stats, will help you lock down advertisers and monetize your list.
By Paved Team
How to Scale Your Email Campaign Strategy (And Stop Doing it All On Your Own)
If you're looking to scale your email campaign strategy, don't miss our post with best practices like segmentation and automation.