By Wendy Madill
Best Newsletter Platforms for 2026: Comparing 15 ESPs
Which email newsletter software reigns supreme? The best newsletter platforms should fit your writing goals, design skills, and list size.
Publishers
Running an email newsletter? Check out our guides for publishers to learn everything you need to know about newsletter growth, monetization and more.
144 posts
By Wendy Madill
WordPress is coming for Substack. Should you try a WordPress newsletter?
See how WordPress Newsletter stacks up against Substack in cost, control, and creator tools. A must-read for anyone rethinking their newsletter.
By Wendy Madill
All About Booker: The #1 Tool for Newsletter Sponsorship Management
Booker lets you manage newsletter sponsorships, collaboration requests, bookings, and payments – in one place.
By Wendy Madill
How Jolt Media Monetizes Niche Newsletters With Sponsorships
Remember the olden times of flipping through paper trade magazines? In the late 1900s (sorry!), periodicals like Ad Age, Restaurant Magazine, and Digiday…
By Wendy Madill
Bulk Sending Requirements for 2026: Microsoft Outlook, Yahoo, & Gmail
Learn how to stay on top of the latest bulk sending requirements for Microsoft, Google, and Yahoo. Updated for 2026.
By Wendy Madill
Why 30% of Emails Are Hitting Spam Folders, and How to Fix It
We ran an email deliverability test—30% landed in spam folders. Find out why and how to fix it with one simple change.
By Paved Team
Top Tools for Newsletters That Writers Recommend [60+ Tools]
We’ve gathered a list of tools for newsletters that real writers recommend. If you write and publish a newsletter, check out these tools!
By Wendy Madill
How To Start An Email The Right Way
Starting an email can be tricky, especially since you’re addressing many people at once. Here's how to get email introductions right.
By Wendy Madill
AI Subject Line Testers: Work Smarter, Not Harder with 13 Free Tools
Do AI subject line testers really work? A copywriter tried 13 to see which one helps craft better headlines. (Updated for 2025)
By Paved Team
How to Create a Media Kit The Easy Way with Paved
We know how important a great media kit is. That’s why we’ve made it easier than ever to create a killer media kit.
By Emily Wong
Does the email preheader still matter in 2026?
Preheader text, also known as preview text, is the snippet that follows each email subject line in your inbox. It offers readers more detail about the message’s contents– almost like an extension of the subject line.
By Duncan Elder
More Email Subscribers, Less Effort: 14 Growth Tactics That Actually Work
Struggling with newsletter list growth? Discover 14 proven strategies to win email subscribers—from lead magnets to social media.