Ready to get your Paved ad network placement live in your Campaign Monitor newsletter? In this guide, we’re going to share with you the step-by-step instructions to get you there.
⚠️Before you start⚠️
First, make sure you know how to set up the ad network. Read the Getting Started guide.
Next, navigate to the "Code" step of the setup wizard:
How to set up targeted ads in your newsletter template
So that your placement can be easily included in future newsletters, we recommend that you put ad placement HTML in your email template rather than in a one-off email.
How to configure your ad parameters
There are two parameters required to deliver an ad: a subscriber’s email and a campaign ID to uniquely identify the newsletter sent.
We don’t store the subscriber’s email address but we do store the campaign ID to track your earnings.
Select Campaign Monitor from the list of ESPs and Paved will automatically insert the appropriate merge tags in the code.
How to put the ad code in the header
In your Paved account, copy the provided header code for your ad placement.
On the Campaign Monitor home screen, click on your profile, and select ‘My templates’ from the drop-down menu.
Find the template you wish you to edit, click the gear icon on the bottom right of the template, and select ‘Create Campaign’.
Fill out the details for your campaign and select ‘Next’ in the lower left corner of the page.
To edit your HTML, click ahead to ‘Preview’ and then to ‘Define Recipients’. Don’t worry, you will be able to go back to preview your email again after updating the HTML.
Select your list and then click ‘Next’.
Under ‘Content’, you can now select ‘edit HTML’ to make changes to your HTML.
Paste your code just above the </head> tag in the HTML editor on the left side of the screen. It should look something like what you see below.
After you're done, click ‘Save changes’ in the lower left-hand corner of the screen.
Where to install the ad placement code
The code below is for the ad placement. It must be pasted exactly in the right location within the same code editor used before.
Paved includes some existing code from your ad template to help you locate the correct location as shown below.
Next, click the ‘copy code’ button to copy the ad placement code.
Back in your Campaign Monitor HTML editor, paste your ad placement code in the section indicated in the example provided in your Paved account. It should look something like what you see below.
After you're done, click ‘Save changes’ in the lower left-hand corner of the screen.
Testing your ad placement
Then you will be brought to a new screen with a green pop-up that will allow you to preview the email as well as to send yourself a test copy.
To send a test copy select ‘send a test email’ then fill in your email address and select ‘Send the test email’.
Be sure to review the test email sent to your inbox to ensure formatting and ad placement look correct.
If you ever need to remove code from a send, simply delete the main ad placement code. It's not necessary to remove the header code.
Next Steps
Whenever you're ready, head back to your Paved account to finish the ad's setup process. Learn more in Ad Network: Getting Started.
