The Marketplace for Publishers
Learn how to get listed in The Marketplace and book newsletter sponsorships with Paved.
15 articles
Accept or Reject a Sponsorship RequestLearn how to handle newsletter sponsorship requests in the Paved Marketplace. Accept, reject, or propose different dates with ease.
Creative UploadsLearn how to upload an advertiser's creative assets to your newsletter.
Open Pixel InstallationLearn how to add the open pixel to your email on Paved. This tracks your campaign performance for accurate reporting.
Draft TestingEnsure successful ad campaigns with Paved. Test-send your drafts to verify mobile/desktop display, open pixel, & tracking links.
Sponsorship SpecsLearn how to set creative specifications for different types of sponsorships on Paved: sponsored email, dedicated email, & sponsored posts.
Scheduling Your SponsorshipOnce your newsletter sponsorship reaches "Scheduled" status in Paved, all you have to do is hit send on the requested date.
Check Sponsorship StatusHere are some tips to understand the different statuses of your Paved Marketplace sponsorships.
Sponsorship Dashboard & Reports for PublishersLearn how to check your Sponsorship Dashboard & Reports on Paved. Track ad performance and view valuable data insights.
Become a Top-Rated PublisherFind out how to aim for the Top-Rated badge on Paved! Earn recognition, free promotion, and high rankings for outstanding sponsor feedback.
Troubleshoot Low PerformanceGot low sponsorship performance on your Paved sponsorship? Discover potential causes and solutions.
Submit a Performance ReportLearn how to submit your newsletter's campaign performance report to Paved. Share total opens, clicks, and more.
Click Bot PreventionAre click bots interfering with your newsletter stats? Paved's got you covered with automatic bot click filtering for accurate reporting.
Send a Rebooking InviteLearn how to send rebooking invites to advertisers who sponsored your highest-performing campaigns in the Paved Marketplace.
