GET STARTED WITH PAVED MARKETPLACE
Access the world's largest newsletter marketplace and audience tools.
Find newsletters based on your audience. Get tailored recommendations from Paved.
Select and book sponsorships instantly. Bulk-book with ease using media plans.
Streamline ad operations: design, communicate, execute, review reports.
GET STARTED WITH PAVED AD NETWORK
Sign up for free access.
Customize targeting, creative, and budget. Total campaign control.
Launch, track real-time results, and effortlessly run A/B tests for optimization.
Thousands of brands and publishers find ideal partnerships and scale effectively.
253 milion
Subscribers
3,000+
Publishers
2,500+
Active Advertisers
And we´re still counting...
Paved helped us find so many newsletters under one easy to use platform.
We would've never found the amazing publishers we sponsored if it wasn't for Paved.
We have run banner and social ads, but with Paved we get the best results.
Paved Marketplace is a directory of newsletters offering traditional email newsletter sponsorships for a set fee. Paved Ad Network runs on programmatic technology that allows advertisers to target specific subscribers based on demographics, interests, skills, and job titles.
The Marketplace holds over 1,500 newsletters offering native placements on a flat fee basis.
On the Marketplace:
▪ Newsletter ad pricing is set by each publisher.
▪ You can book dedicated sends, sponsored email, and sponsored blog posts.
▪ The listed price is the price you pay. No hidden fees.
On the Ad Network:
▪ You set a daily spend limit.
▪ Your ads are run on a CPC basis.
The Marketplace
A publisher will need to accept your sponsorship request. Response is at the sole discretion of the publisher but we recommend allowing a window of upto three days. If the publisher is unable to run the campaign on the dates your requested, they'll send over a "Date Change Request". You'll need to accept the new date the publisher has requested. Please note: some publishers tend to get booked months in advance.
The Ad Network
Once created, your ad is manually reviewed for quality purposes. Once approved, your ad is live and is shown to your target audience. Despite the fast results, some newsletters send out only once a week or bi-weekly. It’s best to let campaigns run for 14 days if you want a large volume of clicks or impressions. The Ad Network will give you results in under 24 hours which can be viewed on your personal dashboard.
Sure! Paved auto-matches you up with publishers that would be a good fit via the recommendations tab. You can pick and run bulk newsletter sponsorships at once.
When you sign up, we scan your website to look for topics related to your company.
If your budget is above $10,000 a month, we offer a managed account option for free.