In the video above we cover:
- What is programmatic advertising?
- How programmatic ads work for email (brief technical overview)
- Programmatic vs traditional advertising for newsletters
- GDPR and security concerns regarding targeting and data storage
- How PHP Classes runs as a business and uses multiple income streams
- How programmatic ads work on Paved
- The three things that influence your performance and CPMs
- …And much more!
To get started on the Ad Network, create a site profile on your Paved account and turn on programmatic ads.
If you’re pressed for time and are looking for a more quick overview, check out the video below