Video Training

Video: How to use programmatic advertising to monetize your newsletter

In the video above we cover: 

  • What is programmatic advertising?
  • How programmatic ads work for email (brief technical overview)
  • Programmatic vs traditional advertising for newsletters
  • GDPR and security concerns regarding targeting and data storage
  • How PHP Classes runs as a business and uses multiple income streams
  • How programmatic ads work on Paved
  • The three things that influence your performance and CPMs
  • …And much more!

To get started on the Ad Network, create a site profile on your Paved account and turn on programmatic ads.

If you’re pressed for time and are looking for a more quick overview, check out the video below